search example: seo services, cheap seo, seo company

Only First Link Counts

Have you ever wonder if multiple links to the same page would matter? For example:

seo
seo services
affordable seo services

A few SEO experts in the field have done experiments on this. Their results showed that only the first anchor text link (seo) would count, and the rest are ignored by Google.

That doesn't mean I can't link "seo services" and "affordable seo services" to different pages of my site. As long as they are different pages in a site, they would COUNT.

If you ever pay attention to the link spammers for Ugg boots and Links of London, they would have an anchor text for each different product in different pages of the site.

If you don't think this is true, you can do your own experiment. You can use an anchor text like "jweiruof jkwerjkwerjkwer" and different variations to link to your homepage. Only the first link counts!

Analyze Your Competitors

"If you can't beat them, join them!"

What I am trying to say is, you should do what your top competitor is doing in terms of SEO. For example, type into Google your primary keyword, and analyze the #1 site that is listed on Google.

For example, I would type into Google "seo services".

As of today, websitebreakthrough.com is ranked #1.

I would go in Yahoo.com and type in:
"link:http://www.websitebreakthrough.com/ -site:websitebreakthrough.com" without the quotes. Why use Yahoo for this? Google doesn't show all the backlinks for some odd reasons.

This search would show you this site's backlinks. If this person does a lot of blog commenting to build backlinks, you can follow that person's footsteps to do the same thing. I've seen plenty of sites that rank #1 for competitive keywords simply by doing a lot of dofollow commenting. One site (not naming it) that is ranking #1 as of today (1/31/2010) is dominating search engine for keyword "cheap auto insurance" simply by doing a lot of commenting in blogs.

You can also use Backlinkwatch.com, but I don't know how accurate the site is to show you backlinks. It gives you what anchor text links your competitors are using though which is very nice to know. The drawback is that the site will only display 1000 backlinks.

If you went ahead and analyze the site that ranks #1 for "cheap auto insurance", you will find out that roughly 95% of that person's backlinks have anchor text "cheap auto insurance". Many SEO experts would tell you that Google will penalize you for that, but I have yet to see that happen to this person since he has been on #1 spot for a long, long time.

I've also seen people who rank first page on Google for "make money online", and over 90% of their anchor text links say "make money online" without getting penalized.

If the #1 site in the search engine has very little backlinks or perhaps no anchor text backlinks, then you can easily beat the site. Generally, small niche sites can dominate the search engine easily. If your niche is extremely competitive, you have a better chance of winning the lottery than to see the #1 site with no SEO work done to it.